Boudin has a museum.
I launched the social publishing for iconic Boudin Bakery. The includes the monthly calendars that appear on Facebook, Instagram and Twitter. Their sourdough bread is part of San Francisco. It’s in the air. The branding ideas we have uncovered bottom-up will infuse all marketing efforts. Boudin is “Keeping It Fresh” in many ways, both internally as a company and externally to the world.
Designer: Bridget Ryan